We are Cognitio

"Two roads diverged in a wood, and we ... we took the one less traveled by, and that made all the difference." - Robert Frost

Since the beginning of time, Man’s progress has only come from the innate desire and compulsion to seek the unknown.

Our relentless curiosity continues to give us superior KNOWLEDGE of the People that buy our clients’ brands. That’s why we will always produce IDEAS that measurably solves the business problems for those we work for.

We seek to be and be perceived as the best creator and executor of end-to-end marketing solutions that work; the most revered in the land.


Tenacity is one of the biggest hallmarks of successful people and businesses. At Cognitio, we are self-starters and we inflict the brands we work on with same.


Excellence is a habit that we are irrevocably committed to. We see excellence more as a journey than a destination. Mediocrity has no place at Cognitio.


We will relentlessly pursue knowledge with an open mind. We believe this is the ultimate differentiator between good and bad solutions.


We believe in the power and supremacy of ideas as the only purveyor of brand solutions. We equally accept the hierarchical nature of ideas.

What We Do

We've worked with several startups, SMEs and multinational brands, empowering them with our ATL and BTL solutions.

Creative Conceptualization

Development and execution of tech-led solutions

Experiential Marketing

Result-oriented activations and experience design.

Brand Planning

Research and Brand Planning services.

Digital, Mobile & Content

Development and execution of tech-led solutions

Data & Analytics

Data generation and analytics. Insight generation.

Creative & Content Production

Delivery of tangible creative products ranging from Film/Video, Audio, Prints and other executions.


End-to-end, through-the-line media strategy, planning and buying services


Human, Situations & Products.




Sam Osunsoko

Sam Osunsoko has always had a knack for creative problem solving. He spent his career formative years navigating and crafting solutions for Indomie and Samsung – both of which have today become power brands in their respective categories. Over the years, he has built a robust career around empowering brands for marketplace success across diverse categories. Sam is a strong believer in the power of creativity to drive business results.

Prior to founding Cognitio, Sam was the pioneer Managing Director of Leo Burnett Lagos. Under his leadership and with less than 2 years of operations, the Agency was recognized at the 2016 Lagos Advertising and Ideas Festival awards as the 4th most-creative in Nigeria. In his capacity as the head of business at one of the foremost creative agencies – Insight Communications, Sam led several brand and business transformation initiatives across Heineken, Pepsi, Nokia, Nestle Milo, MTN, P&G and Emirates Airlines to mention just a few. His work on Nokia resulted in a new Guinness World Record being set in 2006.

Sam is an alumnus of Duke University’s Fuqua School of Business, USA.

Email: sam.osunsoko@cognitio.ng

Hmmm …. glad you’re here

At Cognitio, we know that the most dynamic force in any creative environment is Talent and we believe in the free-spirited nature of the creative mind

If you would like to join us, we would ask you share a 30 seconds video of what you will do differently if and when you join our team

303, AHCN Towers, CIPM Avenue, Alausa CBD, Ikeja Lagos
Email: hello@cognitio.ng
Phone: +234 8104920492

Copyright © Cognitio 2019